Amisa: upscale residential resort in Mactan

December 3, 2007

By Raquel P. Gomez / Inquirer

 The lure of Mactan Island in Cebu as a choice destination in the South by tourists, balikbayans, expatriates and businessmen has enticed major real estate developer Robinsons Land Corp. in a grand fashion.The real estate arm of JG Summit Holdings Inc. that pioneered mix-use developments in the country has set its eyes on a prime spot on the tail-shaped portion of the famous island and will develop it into an upscale resort-residential-leisure zone that will cater to the discriminating taste of a market needing an upgrade to real lifestyle and luxurious living in an island setting.

AmiSa is a five-hectare beach-front property development in Punta Engaño district in Mactan. It boasts of six residential condominiums that offer breathtaking views of the beach, sea and Cebu’s coastline, a five-star hotel with amenities, a gaming center that includes a casino, two big and beautiful pools, tree-lined walks and nooks, pocket parks, and open spaces that lead to a pristine white sand beach, and of course, sports activity areas.

RLC president and chief operating officer Frederick Go says AmiSa, which is the company’s first high-end real estate venture in Cebu, aims to raise the standard of community living of residents by incorporating beach resort amenities and facilities within the development. He says RLC, with its expertise in mix-use community development and hotel operations, can provide the perfect home and ideal beach getaway for folks needing respite from the bustle of the city or those who wish reward or pampering after years of work and living abroad.

“AmiSa in Sanskrit means something beautiful,” Go says. “AmiSa is a beautiful place which can serve as the perfect and ideal getaway from the city, a second home for accomplished Filipinos from Manila and the provinces, a vacation haven for foreigners, and a deserved and welcoming retirement home for Filipino balikbayans.”

Private paradise

For a change, the leisure community project moves away from the usual beach shacks and traditional low-rise island development. Architect Albert Yu of Asya Design Partner took inspiration from Australia’s vibrant Gold Coast architectural landscape and created a private paradise which addresses the demands of an island living that spells of modernity, leisure and lifestyle.

Architectural elements, such as the balconied mid-rise residential condominiums, are in harmony with the natural picturesque island environment. The avant-garde residential resort also features a nice juxtaposition of graceful towering buildings―two 18 story, two 14-story, and two 8-story residential condominiums, the hotel and entertainment center―that create a beautiful contrast to the soft natural seascape.

“The resort development was conceived to allow its inhabitants enjoyment and interaction with nature, while preserving and enhancing the environment,” Yu says. “Every unit is also provided with a spacious balcony that cantilevers beyond the main structure of the building. The union of the balconies to the commanding structure mimics the smooth waves and the ocean.”

Design perspective

AmiSa is an exclusive enclave that opens with a rustic lane off the main road framed by a coral stone gateway. Three-tiered cascade of water with lush foliage marks the entrance garden. A majestic rotunda framed by Royal palm trees connects entrances to different areas of the property. Located at the left of the entrance is the gaming complex and to the right are ample and wide parking areas and tree-lined pathways leading to the residential condominiums.

Another grand rotunda is located within serving as the main entry to the resort hotel and condominium gardens. The inviting swimming pools amid tropical palms complete the scenic haven that opens grandly to the beach and sea beyond. And sprinkled across the resort are dining destinations and functions areas fit for parties, weddings and other occasions.

John Reyna, RLC assistant vice president for leisure and retirement, says AmiSa is a timely development in Cebu that will help boost more the appeal of Mactan Island not only as popular destination for resorts and recreation but also as a luxury residential place.

“Real estate clients want a different level of product, something that will fit their lifestyle. We’re not selling just a real estate product, but we’re offering a lifestyle, a lifestyle to these clients who are exposed already to resorts with condominiums abroad,” Reyna informs.


Amisa Cebu

November 9, 2007

Amisa Cebu

 Amisa Cebu

Amisa Cebu

Amisa Cebu

photos scanned by and courtesy of bevepi from ssc 


  • A 5 ha. leisure development by Robinsons Land in Mactan Island, Cebu.
  • 172m beach frontage
  • three branded hotel towers
  • six residential condo towers

Other info includes:

  • The first master planned condo/residential resort community of Robinsons outside of Metro Manila.
  • Australian Gold Coast Architecture


Asean investors eye Cebu

November 1, 2007


EFFORTS of local tourism stakeholders in marketing Cebu as a business and leisure destination have started to pay off as capitalists from other Asean countries are showing interest in investing here. Cebu Chamber of Commerce and Industry tourism committee chair Mila Espina said investors from Indonesia, Malaysia and Thailand have expressed interest in putting up hotels, shopping malls and other tourism-related projects in Cebu during an investment forum last September.

Espina presented various investment opportunities in Cebu’s tourism industry during the Asean Tourism Investment Forum held in Bali, Indonesia last Sept. 19 to 23.

Perfect venue

“There were representatives from 12 countries in the Asean (Association of Southeast Asian Nations) who joined the event, and most of them were investors in tourism.

They wanted to find out more about the investment prospects in Cebu’s tourism sector,” said Espina, who was the lone representative from Cebu in the investment forum.

Since most of the attendees “were not well informed about Cebu,” she said it was the perfect venue to market the tourism potentials of the province. She added that she also presented opportunities for big ticket projects, such as five-star accommodations, in the province.

In an interview, Espina said tourism investors during the investment forum had inquired about the availability of retirement facilities in Cebu, apart from hotel and room accommodations.

“Every time Cebu is mentioned, questions and inquiries about retirement facilities were always on the forefront,” she said.

She said Cebu has been recognized by Asean capitalists in the retirement industry sector as among favorable destinations in the world, given the proximity of the airport to nearby hotels and resorts, and the metropolitan area.

Tourism Secretary Joseph “Ace” Durano earlier said a Korean firm is planning to invest in a 50-hectare integrated facility in the northern part of the province next year.

The facility will include a retirement village and a golf course.

Apart from tourism-related investments, Espina said Asean investors were also keen about the prospects of real estate investments in Cebu.

“There were also questions about the SRP (South Road Properties),” she added

Source – Sunstar Cebu

RLC acquires 5-ha Cebu property for high-end dev’t

October 29, 2007

Robinsons Land Corporation expands its robust property portfolio across the country as it disclosed plans to develop the first master-planned condo-resort community in Mactan, Cebu.

The country’s second largest diversified real estate company recently acquired a prime 5-hectare property with a 170-meter beachfront in Punta Engaño district in Mactan, Cebu. It shall be designed to be the first leisure community development of Robinsons Land.

Tourism and business hub of the South

Cebu’s tourism potential and its being the investors’ preferred headquarters in Southern Philippines add to Robinsons Land’s high hopes for its new project and the region itself.

The historic province of Cebu, touted as the gateway to two-thirds of the country’s major islands, has been recording upbeat tourism figures lately. Total foreign arrivals and domestic travels in the first half of the year show substantial growth of 20%, as against last year’s records for the same period. The first six months of the year saw Koreans topping the island’s foreign guest list, followed by the Japanese and the Americans.

Similarly, the local government has recognized Cebu’s tourism potential and has been actively formulating marketing strategies to achieve targets for its 5-year tourism plan, such as tourism missions in Europe. It is also counting on the emerging markets of China, Russia, India, and fellow ASEAN countries to boost its foreign arrivals.

Cebu has also been regarded as a premier business destination in the South, having been part of the Philippine Cyber Corridor masterplan that runs through Baguio, Manila, and Davao. The said vision crafted by the national government aimed to boost telecommunications and technology, and included empowering regions to provide information technology (IT)-related services. Multinational information technology firms and contact centers have likewise found their new homes in Cebu in the recent years, thereby attracting talents also from its neighboring provinces. The development of Cebu’s business parks also serves as a testament to the business-friendly environment of Cebu.

Robinsons Land’s top brass is confident that the organization is ready to maximize the company’s expertise in developing mixed-use communities in promising areas outside Metro Manila. The abounding possibilities in Cebu affirm Robinsons Land’s move to explore opportunities in the Queen City of the South.

Homegrown business

Mixed-use communities, composed of hospitality and residential developments, have been Robinsons Land’s strength. President and Chief Operating Officer Frederick D. Go notes, “Robinsons Land Corporation has gained its formidable status and esteemed name with its strategically located residential condominiums, hotels, and commercial centers that are of world-class quality. Having accomplished this feat, we will now build a landmark five-star condo-resort project in Cebu.”

Go cites that Robinsons Land’s mother company, JG Summit Holdings Inc., traces its roots to Cebu, as founder John Gokongwei, Jr. began his post-war trading business in his hometown. The humble trading activity ventured into by the young Gokongwei in local sailboats over five decades ago has paved the way for the birth of J.G. Summit Holdings Inc., which is now among the Philippines’ largest conglomerates. It holds diverse interests in branded consumer foods, agro-industrial and commodity food products, textile, telecommunications, petrochemicals, air transportation and financial services.

– Philippine Star

The company behind Amisa

October 28, 2007

We are a team composed of the best and brightest professionals in the real estate industry committed to excellence and total quality satisfaction.

The High-Rise Buildings Division of Robinsons Land is one of the four major business cores of RLC, together with Commercial Centers , Hotels, and Housing and Land Development .

RLC-HRBD is responsible for residential condominiums and office building developments as well as housing projects that are geared towards tapping the thriving middle to high-income market.

Through the years, RLC HRBD maintains its position as the pioneer in the mixed-use developments and remains on schedule with the delivery of quality residential projects all over the metropolis. To date, the company has finished four office-building projects namely: Robinsons Cybergate Center Tower 1, Galleria Corporate Center , Robinsons-Equitable Tower and Robinsons Summit Center . Ready for occupancy by 3rd Quarter of 2006 is the Robinsons Cybergate Center Tower 2. Three residential projects have also been completed, namely Robinsons Place Residences , Galleria Regency and Bloomfields .

Currently on the pre-selling stages are the East of Galleria in Ortigas, McKinley Park Residences and Fifth Avenue Place in Fort Bonifacio Global City, Gateway Garden Heights, One Gateway Place and Gateway Garden Ridge in Mandaluyong and Adriatico Residences in Manila.

— from

Amisa Factoids

October 28, 2007

Here are some of the info about Amisa.  

  • A 5 ha. leisure development by Robinsons Land in Mactan Island, Cebu.
  • 172m beach frontage
  • three branded hotel towers
  • six residential condo towers

Other info includes:

  • The first master planned condo/residential resort community of Robinsons outside of Metro Manila.
  • Australian Gold Coast Architecture

The Amisa Project Briefing

October 28, 2007

AMISA Cebu project briefing

Here’s a project briefing done by Mr Don Teves in Cebu. Amisa is the first of its kind project of Robinsons in Cebu. It is a masterplanned community, leisure estate and condo / resort.

Amisa will be consist of 6 condo towers and 3 hotel towers within a 5 hectare property.


Robinsons Land to start high-end Cebu leisure estate

October 28, 2007

Robinsons Land Corp. of the Gokongwei group plans to build its first high-end leisure estate following its purchase of a five-hectare property on Mactan Island in Cebu City, the company said.

In a disclosure to the stock exchange Monday, it said the property in the Punta Engaño district would be developed into a condominium resort that would target retirement-home buyers as its main market.

Foreign and domestic tourist arrivals in Cebu increased 20 percent in the first half of the year from the same period last year, with Koreans, Japanese and Americans as the major foreign visitors.

The city government has a five-year tourism plan and has been formulating strategies that target markets in China, Russia, India and ASEAN countries to boost its foreign arrivals record.

lizabeth Sanchez-Lacson; with